Living in a Fable
Joe Forestal, VP of Solutions Delivery

Like the majority of companies, the last 18 months has seen dramatic changes in nearly every facet of our business. When I step back, it feels as though we are vividly living one of the management business fables from the likes of Who Moved My Cheese, by Spencer Johnson. As described on the website, "Who Moved My Cheese? is the story of four characters living in a "Maze" who face unexpected change when they discover their "Cheese" has disappeared. Sniff and Scurry, who are mice, and Hem and Haw, little people the size of mice, each adapt to change in their "Maze" differently." In recent months, we've experienced similar, cheese-disappearing challenges.

Not only has our client mix changed, in many cases the actual individuals with whom we have done business with for years within those clients have changed due to staff reductions. We have seen shorter engagement durations for contracts, longer sales cycles, and a significant shift in the mix of our work. In early 2008, classic staffing constituted over 70% of revenue with outsourced project work providing the balance. Through both changes in the market and concerted effort on our part, this ratio is now reversed.

As we grow through these changes, we are learning a valuable lesson in the difference between reading and studying management concepts and watching them play themselves out.

Continue reading Joe's blog post

We are pleased to announce that Ambassador Solutions is the proud recipient of Microsoft's Marketing Excellence partner award! Twice per year, Microsoft recognizes select partners for significant achievements. This is the first time Ambassador has won the Marketing award and it is a true testament to the teamwork and partnership between the two organizations. "We are truly honored to be the partner selected for the Marketing Excellence award," said John Harrison, VP of Solutions Formation. "As a Microsoft Gold Certified Partner, we place a very high importance on our partnership with Microsoft. This award recognizes the joint success that can be achieved when we work closely with Microsoft on key marketing initiatives."

Read the Press Release

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